● Executive producer · Strategic advisor · Los Angeles
Making the world playable.
I help entertainment and technology leaders turn emerging opportunities into experiences, products and businesses.
Marvel mobile · early mobile AR · Roblox · 25 years in games

Selected work
Full portfolio →Judgment on the next platform
Clear guidance for leaders deciding where games, IP and emerging technology fit the business.
Senior leadership, for a defined period
Product or strategy leadership inside your team, alongside your people and partners.
Concept to shipped
Creative development, production partners, technology and delivery.
The world is the game board.
New technology creates possibility. Human behavior decides what lasts. Places, products and platforms already behave like systems people take part in, and Playable Systems Design is how I make that deliberate.
- Interactive storytellingGive audiences a meaningful role inside the story.
- Transmedia and franchise expansionExtend IP across platforms without losing what made people care.
- Emerging platformsFind the real opportunities across AI, spatial computing and UGC.
- Physical and digital experiencesTurn places, products and events into part of the experience.
“To have him on your team is to basically have an unfair advantage over the competition.”
The Lab
Where I test what’s next.
Side projects and working prototypes. Each one is labeled with how far along it really is. Open the Lab
Playable Systems Design
My working method for turning a brand or franchise into something people take part in.
Hero Network
An early idea about shared, location-aware play. Not yet in development.
About
Twenty-five years of building where games meet everything else.
I started in comics and licensed entertainment, moved into online worlds before social networks existed, and then spent two years putting Marvel on phones before smartphones changed the market.
Augmented reality came next, first at Ogmento, which I co-founded, and later at DAQRI. Neurable put me next to brain-computer interfaces for a couple of years, and lately it has been branded worlds on Roblox and the question of what makes people take part and come back.
Confirm · AboutCareer arc is drawn from the Career Master Profile (Brian recollection plus existing evidence). Add one sentence on 2024 to now (Hero Network, character intelligence) when Brian approves the wording.